About
Experience
More than 15 years in B2B software, launching and scaling products that generate up to $1.5 billion in revenue at margins above 50%.
Most of that time leading product and offering portfolios at scale: turning work done into standardized offerings and self-service applications, choosing where investment goes, and proving the value afterwards.
Before that: data science and project portfolio management.
Still building SaaS products: designed, launched and sold independently.
What that means for you
Familiar ground
Productization, product and pricing questions, worked through many times at a scale where mistakes are expensive.
A model you can check
The value case is built first-hand, with the assumptions visible.
Practical advice
The same choices get made for own products, with own money.
How we work together
A first conversation, a defined scope with an offer, working sessions, and a result you and your team can act on.
Practical
Based in the Netherlands. Remote with clients anywhere, on site in the Netherlands when useful (international on-site by exception). English and Dutch.